Analytics & Tracking · Perth & Australia-wide

Analytics & Conversion Tracking Perth

If you cannot measure it, you are just guessing with a budget.

Broken tracking is the single most common problem we find. Duplicate conversions, form submissions counted as pageviews, Google Ads importing a 'contact page view' as a lead, GA4 installed twice. Every optimisation decision made on that data is wrong.

We set up and validate the measurement layer, then use it as the scoreboard for everything else we do.

GA4 and Google Tag Manager

Clean GA4 property configuration, GTM container with documented tags and triggers, key events defined around real business outcomes, and internal traffic filtered out.

Google Ads conversion tracking

Conversion actions defined per business value, primary and secondary conversion classification, and enhanced conversions where appropriate so Smart Bidding optimises against reality.

Meta Pixel and Conversions API

Pixel install, standard and custom events, deduplication with server-side events and event match quality checks.

One-time account setup

For businesses starting from scratch: Meta Business Manager, ad accounts, Google Ads, GA4, GTM and Google Business Profile created or cleaned up, with full admin access handed to you.

Reporting dashboards

Live Looker Studio (Google Data Studio) dashboards pulling Meta, Google and TikTok into one view of spend, leads, cost per lead and revenue, plus a scheduled plain-English summary.

Search Console and diagnostics

Google Search Console verification, sitemap submission, index coverage monitoring and organic query reporting.

FAQ

Analytics & Tracking questions

Fix My Tracking

30 minutes, an honest review of what is working and what is leaking money, and a recommendation on where to start.

Get Your Free Growth Audit

Prefer to browse proof first? See our case studies.